After linking your source feed to your Marpipe account, the next step is to create a template. You will use Marpipe's ad builder to design an ad with placeholder elements.

You can link certain layers to columns in your product catalog using 'feed_' at the beginning of their name.

Any feed column can be linked by simply adding the column name after 'feed_'

but certain common column names have standard naming conventions:

  • To link the Main Product Image to an image layer use: 'feed_image'

  • To link the Price in Dollars to a text layer use: 'feed_price_dollars'

  • To link the Price in Cents to a text layer use: 'feed_price_cents'

Use the pin icon on any layers that you do not want to connect to a feed column.

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