Work with Categories
Pierce Porterfield avatar
Written by Pierce Porterfield
Updated over a week ago

Categories are like folders for Tags. They allow users to group attributes of their assets based on which are directly comparable. Categories and tags help the user understand the why of their ad creative.

For example: You have a bunch of assets tagged with either Young Adult, Adult, or Mature. You attach those tags to a category named “Model Age” so that when you view intelligence for tags, you can view the impact of model age on performance.

Viewing tag intelligence broken down by category. Here you see that 'Messaging Strategy' and 'Model Age' has a big impact on the performance of these ads.


Create Categories from the Create New Tag Window

  1. From the Create a New Tag window, click on the category dropdown

  2. Click the first option Add new category

  3. Input the name of the category

  4. Click Create

The new created category will auto selected as the category of the tag you are creating.

Create Categories from the Category Manager

  1. Click Edit Categories at the bottom of the left sub navigation

  2. Click Add new category

  3. Input the name of the category

  4. Click Create


Edit Categories

  1. Click Edit Categories at the bottom of the left sub navigation

  2. Click the pencil icon of a category you want to edit

  3. Input a new category name

  4. Click Done


Delete Categories

  1. Click Edit Categories at the bottom of the left sub navigation

  2. Click the X of a category you want to delete

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