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Adding Custom Fields to Your Feed
Adding Custom Fields to Your Feed

Extend the capabilities of your source feed by adding new fields meant for advertising.

Pierce Porterfield avatar
Written by Pierce Porterfield
Updated over a week ago

You can add new columns into your source feed directly from Marpipe. Adding a custom field addresses a variety of use cases, including image organization, copy enhancement, and more in depth product categorization just to name a few.


How to add a field

  1. Navigate to the source feed section of your account

  2. Click "Manage Fields" along the top of the page

  3. Click add field in top right of the list


Custom Field Settings

After you click add field, you will choose from the available field types. Each of the field types has their own settings and method of generating field values for each product in your feed.

Image Field Type

This allows you to set criteria to choose which image is used in this new field. Either choose to upload an image from your computer or choose which pre-existing image field to pull the image from. Then use the filters on each rule to set the criteria that determines which products use the corresponding image.

You can set multiple rules to consolidate certain image types into this new image field. Example: "Use additional image 1 when it's URL contains model. Use additional image 2 when it's URL contains model"

Text Field Type

Text fields consist of one or multiple rules where the text value in a given rules takes hold given that a product matches the criteria.

To set the value for a rule click the input box in the rule. Once you click the input box, the templated text interface will appear. In this interface you can type any static text you would like, or click insert column to insert dynamic variables into the value.

Once you're satisfied with the value you've input for that rule, click save and then open the filters to set the criteria for which products the rule applies to.

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